Hi! I’m Ariella St. Rose

Hi! I’m Ariella St. Rose

I'm a product designer who turns complex systems into intuitive experiences. I’ve designed for global events, enterprise tools, and education platforms, and I’m currently at TKO crafting web and mobile hospitality products for the Olympic Games.

Ariella sitting on a couch and smiling
Ariella sitting on a couch and smiling
Ariella sitting on a couch and smiling

Good design feels intuitive.

Good design feels intuitive.

I believe in a thoughtful, strategic, and human-centered approach that makes even the most complex systems feel clear, usable, and purposeful.

My Design Principles

My Design Principles

Clarity & Usability in Complexity

I’m drawn to complicated systems—things that have a lot of moving parts, edge cases, or weren’t built with design in mind. I like figuring out how it all works, and then finding ways to make it easier for people to understand and use. Whether it’s simplifying a clunky flow or helping users feel more confident navigating something unfamiliar, I’m always aiming for clarity.

Strategic, Systemic Thinking

I try to look at the full picture when I design—not just what the interface looks like, but how it fits into the business, the tech, and the way people actually use it. That might mean working through tricky edge cases, supporting multiple teams, or helping a product scale without losing its core. I like making things that hold up over time.

Empathy-Driven Collaboration

I genuinely enjoy working with engineers, PMs, and other partners to figure things out together. I try to ask good questions, listen closely, and keep users at the center of our decisions. At the end of the day, design isn’t just about how something looks—it’s about whether it makes someone’s day a little easier or less frustrating.

Featured Case Studies

Featured Case Studies

Screenshot of ISC2 homepage
Screenshot of ISC2 homepage

ISC2 | UX/UI Specialist

Redesigning ISC2’s Website for Clarity, Scale, and Growth

Modernizing IA and brand to support global growth in cybersecurity

Reimagined ISC2’s website to create a more intuitive user experience, strengthen brand positioning, and support expansion into new markets.

Screenshot of a learning module in an online course
Screenshot of a learning module in an online course
Screenshot of a learning module in an online course

University of Miami | UX Designer for Education

Designing a Smarter Start to Online Learning

Designing scalable learning for faculty transitioning to online instruction.

Created a self-paced onboarding course to support more consistent and accessible faculty development — leading to a 33% increase in course completion and a 68% drop in student complaints.